Novus Loyalty Gains on Bagging ₹88 Cr Order from Central Bank of India
Big Order Win
Novus Loyalty Ltd surged after bagging an ₹88 crore order from Central Bank of India for implementing its enterprise loyalty and rewards management platform.
Significant Revenue Boost
The ₹88 crore order is a transformative contract for Novus Loyalty, whose FY25 total revenue stood at ₹104.63 crore, making this deal nearly equal to a full year's revenue.
Strong Banking Clientele
Novus Loyalty already counts NPCI and IDFC Bank among its clients. It powered NPCI's 'nth Rewards' platform and built IDFC Bank's white-label loyalty program from scratch.
Recently Listed on BSE SME
Incorporated in 2011, Novus Loyalty is a technology-driven company providing loyalty and rewards solutions for industries like Fintech, Banking, E-commerce, FMCG, and Real Estate. It listed on BSE SME in March 2026.
Global Ambitions Too
Novus Loyalty recently won a USD 407,500 contract from Bank of Abyssinia, Ethiopia, for an Enterprise-Wide Loyalty Program Management Solution, reflecting its growing global footprint.