Cash UR Drive Marketing Limited IPO
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Cash UR Drive Marketing Limited IPO Details
Details
| Total Shares Offered | Offer to Public | Retail Max (Shares) | Pre Issue Promoters Holding | Exchange | Issue size |
|---|---|---|---|---|---|
| ₹ 46.76 L | ₹ 2.07 L | TBA | ₹ 103.06 L | DBC | ₹ 60.79 Cr |
| IPO Open Date | Close Date | Lot Size | Min Investment | Issue Type | Listing Date |
| 31 Jul, 25 | 04 Aug, 25 | 1000 | ₹ 1,23,000 | Book Building - SME | 07 Aug, 25 |
Cash UR Drive Marketing Limited IPO Dates
Details
| Sector | Type |
|---|---|
| Sector | Miscellaneous |
| Sub Sector | NA |
| Issue Type | Book Building - SME |
Subscription Status
*Values are in Lakhs
| Investor Type | Subscription Times | Shares Offered* | Shares Bid* |
|---|---|---|---|
| QIB | 0x | 0 | 0 |
| NII | 0x | 0 | 0 |
| Retail | 0x | 0 | 0 |
| Employee | 0x | 0 | 0 |
| Total | 0x | 4676000 | 0 |
Subscription Status
Investor Type
QIB
NII
Retail
Employee
Total
*Values are in Lakhs
Cash UR Drive Marketing Limited Financial Status
Income Statement
Balance Sheet
| Particulars (in Rs. Crores) | FY23 | FY22 | FY21 |
|---|---|---|---|
| Revenue from operations | 16.70 | 7.49 | 5.03 |
| EBITDA | 16.90 | 7.71 | 5.26 |
| PAT | 11.84 | 5.01 | 3.45 |
| Total Assets | 84.56 | 69.65 | 44.14 |
| Share Capital | 6.00 | 0.10 | 0.01 |
| Total Borrowings | 26.95 | 22.68 | 22.88 |
| Operating Activities (Net Cash) | 12.04 | 5.23 | 3.68 |
| Investing Activities (Net Cash) | 16.29 | 6.07 | 5.67 |
| Financing Activities (Net Cash) | 26.95 | 22.68 | 22.88 |
| Net Cashflow | 20.43 | 10.96 | 7.79 |
Particulars (in Rs. Crores)
Revenue from operations
EBITDA
PAT
Total Assets
Share Capital
Total Borrowings
Operating Activities (Net Cash)
Investing Activities (Net Cash)
Financing Activities (Net Cash)
Net Cashflow
About Cash UR Drive Marketing Limited
Our Company was incorporated as a Private Limited Company under the name of Cash Ur Drive Marketing Private Limited under the Companies Act, 1956 vide certificate of incorporation dated July 06, 2009, issued by Registrar of Companies, Punjab, Himachal Pradesh and Chandigarh bearing CIN U74999CH2009PTC031677. Further, our Company was converted into a Public Limited Company in pursuance of a special resolution passed by the members of our Company at the Extra Ordinary General Meeting held on November 04, 2023 and the name of our Company was changed from Cash Ur Drive Marketing Private Limited to Cash Ur Drive Marketing Limited & Registrar of Companies, Chandigarh has issued a new certificate of incorporation consequent upon conversion dated December 01, 2023, bearing CIN U74999CH2009PLC031677.
The global advertising market size reached USD 676.8 Billion in 2024. Looking forward, the market is forecast to reach USD 995.0 Billion by 2033, exhibiting a growth rate (CAGR) of 4.4% during 2025-2033. The market is experiencing steady growth driven by the shift towards online platforms, rising utilization of artificial intelligence (AI) to enable precise audience targeting and real-time bidding, and increasing consumer demand for ethical and environmentally responsible brands. Indian Advertising Market Trends: The Indian advertising market size reached INR 908.6 Billion in 2024. Looking forward, the research expects the market to reach INR 2.11 trillion by 2033, exhibiting a growth rate (CAGR) of 9.37% during 2025-2033. The growing adoption of advertising to enhance brand awareness, increasing number of media and entertainment models, and rising demand for digital advertising solutions represent some of the key factors driving the market.
Our company is an Out of Home (OOH) advertising company offering a diverse range of advertising solutions including Transit Media, Outdoor Media, Print Media and Digital Media Services, tailored to help our clients effectively reach their target audience.
Peer Comparison:
- DAPS Advertising Limited
- Bright Outdoor Media Limited
Cash UR Drive Marketing Limited IPO Key Points
Strengths
- Good track record.
- Effective market anticipation.
- Cordial relations with our clients.
- Timely acquisition of media rights.
- Track record of growth and profitability.
Risk
- The Company total contingent liability amounting to Rs.1,255.88 Lakhs for the FY 23-24, if the company has to pay the amount then it will be financial challenge for the company, potentially impacting its profitability and financial stability.
- The Company involves in the case of the M/S Cash Ur Drive Marketing Private Limited V. Deputy Commissioner State Tax, Sector-2, Noida, under section 73 of GST Act, against order no. ZD0903230398638 dated 15th September 2020.
- The advertising business relies on having enough space or sites to display ads through the media agency. If the prices for these ad spaces increase significantly or if they become unavailable, it could negatively impact its business and financial performance.
Strategy
- To secure Advertising Rights for ensuring Service Continuity.
- Experience of our Promoters having successful track record in the industry.
- Continue to maintain good relationships with our customers.
- Leveraging our market skills and relationship to serve existing clients and upcoming clients in EV sector.
- Expansion of our existing service portfolios.
- Good track record.
- Effective market anticipation.
- Cordial relations with our clients.
- Timely acquisition of media rights.
- Track record of growth and profitability.
How To Apply for Cash UR Drive Marketing Limited IPO Online?
Step 1:
Log in to the BlinkX stock market app and click ‘IPO’ in the Xplore section.
Step 2:
From the list of open IPOs, select the IPO you want to invest.
Step 3:
Go through the IPO details like lot size, price band, about the company, etc.
Step 4:
Click ‘Apply IPO’ to apply and enter the number of lots and bidding price along with your UPI ID.
Step 5:
Confirm your bid and accept the payment mandate sent to your UPI App for completing the IPO application.
