Century Business Media Ltd IPO

About Century Business Media Ltd

Our Company was originally incorporated as a Private Limited Company under the name Century Business Private Limited on September 23, 1999 bearing Registration No. 009001 having CIN U51505BR1999PTC009001 under the provisions of the Companies Act, 1956 with the Registrar of Companies, Bihar. Consequently, pursuant to Special Resolution passed by the shareholders at the Extra Ordinary General Meeting held on January 08, 2024, our company has changed its name from Century Business Private Limited to Century Business Media Private Limited vide a fresh Certificate of Incorporation consequent upon change of name dated February 08, 2024 issued by the Registrar of Companies, Patna. Further, pursuant to Special Resolution passed by the shareholders at the Extra Ordinary General Meeting held on June 28, 2024 our company was converted into a Public Limited Company and consequently the name of our Company from Century Business Media Private Limited to Century Business Media Limited vide a fresh Certificate of Incorporation dated September 16, 2024 issued by the Registrar of Companies, Central Registration Centre. Our Company's Corporate Identification Number is U73100BR1999PLC009001.

India's advertising market is projected to grow 7.8 percent in 2025, reaching Rs. 1,37,099 crores (US$ 16.01 billion), supported by strong domestic demand, government investment and a vibrant services sector. Digital advertising will expand 11.4 percent to Rs. 67,991 crores, accounting for half the market, led by social media at 16.4 percent growth, short form video at 12.9 percent and search at 8.9 percent. Traditional media will rise 4.5 percent to Rs. 69,108 crores, with television and streaming remaining dominant, print showing moderate growth and out of home rebounding 13.5 percent.

Established in 1999, our Company offers Out-of-Home (OOH) advertising solutions across digital and non-digital formats, primarily in Airport (AOOH) and Railway (ROOH) segments, and recently in Metro (MOOH) advertising on Platform Screen Doors. We also provide city media formats such as hoardings, unipole, wall wraps, and in-shop branding. Our operations span Bihar, Jharkhand, West Bengal and the North East, with services offered across India through exclusive and non-exclusive rights. We hold exclusive advertising rights at key airports such as Patna, Ranchi, Deoghar, Darbhanga, and Jorhat and 714 railway stations under the East Central Railway zone, PSD rights at select metro stations, and also procure third-party assets for specific campaigns.

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