Hero MotoCorp achieves strong start to festive season with 26% Growth

Hero MotoCorp, the global leader in motorcycle and scooter manufacturing, reported sales of 574,930 units in October 2023. This marks an impressive 26% growth compared to the same month in the previous fiscal year, where 454,582 units were sold. The company attributes this robust performance to recent product launches in the premium segment and the ongoing festive season, anticipating sustained demand.

In a dynamic month, Hero MotoCorp inaugurated its inaugural premium dealership, 'Hero Premia,' in Calicut, Kerala. This facility is designed to deliver an unparalleled premium sales and service experience, featuring modern architecture and cutting-edge digital technologies. Hero Premia will showcase an array of premium products, including the newly introduced flagship motorcycle Karizma XMR, Vida V1 scooters, and Harley-Davidson X440.

Customer deliveries of the Karizma XMR have commenced, while the co-developed premium motorcycle, the Harley-Davidson X440, saw its first deliveries on the auspicious first day of Navratri. The company celebrated this occasion with a mega deliveries drive, selling 1,000 units across 100 dealerships in India.

Additionally, Hero MotoCorp announced the second edition of Hero GIFT – the Grand Indian Festival of Trust. This initiative offers new model refreshes, captivating color options, enticing benefits, finance schemes, and more, all under the theme of 'Iss Tyohar, Nayi Raftaar,' reflecting the optimistic spirit of Indian families gearing up for the festival season.