Jaguar Land Rover partners with TCS to launch its Open Innovation Programme in Israel

Tata Consultancy Services and Jaguar Land Rover (JLR) announced the launch of the latter’s its Open Innovation programme in Tel Aviv. 

The programme will foster disruptive mobility innovation and strengthen relationships between JLR and Israeli start-ups, scale-ups, corporate entities, investors, and academia as part of JLR’s Reimagine strategy, the company said on Tuesday.

TCS has been a partner to JLR for more than a decade, contributing to the success of key transformation initiatives across its value chain, including sustainability and digital services. This latest partnership will help expand JLR’s Open Innovation programme to Israel and support its Reimagine strategy to accelerate its electric first modern luxury future.

The programme will leverage TCS’ Co-Innovation Network (COIN) in Israel, to identify local technology offerings and scale them to global mobility solutions and services. It will explore opportunities in electrification, connectivity, digital services, metaverse, intelligent enterprise, manufacturing, supply chain and sustainability.

Igor Murakami, Director, New Services, Software and Open Innovation, JLR, said, “We are delighted to extend our Open Innovation programme to Israel and leverage the research and technology innovation excellence of TCS. 

TCS is a global leader in digital and business transformation and this unique set-up will accelerate the co-creation of pioneering solutions under JLR’s Reimagine strategy. The programme will be vital in giving us a footprint within the region, opening up opportunities to innovate with a range of disruptive Israeli start-ups to help us deliver uncompromised and sustainable modern luxury.”

Source: Media reports