Generative AI can rewrite narrative of Gen Z businesses

Heard of Artificial Intelligence

You’ve surely heard of Artificial Intelligence (AI), but have you heard of Generative AI? Let’s start with an interesting anecdote.

• In 1867, Jamshedji Tata attended a lecture by British philosopher and historian Thomas Carlyle.
• Carlyle famously said, “The nation which has the steel will reap its rewards in gold.”
• Tata was so inspired that he noted this in the very first page of his scrapbook.
   

Why was this quote so fascinating? At that time, iron and steel were the backbone of the Industrial Revolution, marking the shift from agriculture to industrialization. The message was simple: those who keep up with technology and avoid getting stuck in the past will thrive.

Table of Contents

1. Heard of Artificial Intelligence
2. Enter AI and Generative AI
3. Business Advice from ChatGPT
4. Kickstarting Automation 2.0
5. Quick Content Generation

Enter AI and Generative AI

Fast forward to the 21st century, Carlyle’s idea still applies, only now it’s about nations with the most advanced technology.

• Gen Z is especially skilled at adopting and applying tools like AI.
• Generative AI is a branch of AI that finds patterns in data and uses the computing power of machines to create efficient models.
• It relies on Machine Learning (ML) and Deep Learning (DL) to fine-tune intelligence and improve outcomes.

Business Advice from ChatGPT

A classic example of Generative AI is ChatGPT. It made headlines for its disruptive impact, so much so that Google even declared a Code Red Emergency.

• ChatGPT has been trained on massive datasets that reflect evolving trends.
• It can give tailored, on-demand responses to almost any query.
• For example, a Gen Z founder of an e-commerce platform could seek ChatGPT’s advice on marketing, product design, customer delight, team management, or time to market. 

Kickstarting Automation 2.0

Generative AI is also transforming automation:

• Businesses integrate AI tools into websites and services for personalized customer support.
• This makes users feel valued, while also being cost-effective and scalable for companies.
• Brokerage firms now offer robo-advisory services, where ML-trained bots suggest investment options based on user needs.
• Some platforms even pull in social media data to improve cross-selling.

Quick Content Generation

AI tools also shine in content creation.

• They can generate high-quality, well-researched material in seconds.
• ChatGPT and similar platforms analyze huge datasets and distill them into concise outputs.
• Real estate companies already use AI to create contract templates and leases.
• Programmers use ML and DL algorithms to fix code errors more efficiently.
   

Clearly, the impact of Generative AI is set to be massive and long-lasting.