Senior brand and marketing leader with 17+ years of experience across NBFCs, lending, and financial services. He specialises in brand strategy, positioning, and integrated ATL/BTL campaigns that build awareness, trust, and long-term relevance for retail audiences.
He enjoys translating complex financial products into clear, customer-centric stories and driving impact through strong brand governance, cross-functional collaboration, and data-led decision-making. Passionate about building brands that are consistent, credible, and growth-oriented.
